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Market Segmentation Analysis - Feynn Labs Internship

Python Jupyter Notebook Machine Learning Data Analysis

Team members

Name GitHub repo link
Adhiban Siddarth Me Team Lead GitHub Link
Karakavalasa venkata pranay GitHub Link
Malay Vyas GitHub Link
Shreyash Banduji Chacharkar GitHub Link
Yash Mayur GitHub Link

Study

10 days study period (Aug 15 - Aug 24)

McDonalds dataset link
Market Segmentation Analysis PDF link

Market Segmentation steps

  1. Deciding (not) to Segment
  2. Specifying the Ideal Target Segment
  3. Collecting Data
  4. Exploring Data
  5. Extracting Segments
  6. Profiling Segments
  7. Describing Segments
  8. Selecting (the) Target Segment(s)
  9. Customising the Marketing Mix

Steps splitup

flowchart LR

A([Adhiban])
K([pranay])
M([Malay])
S([Shreyash])
Y([Yash])

S4[4. Exploring Data]
S5[5. Extracting Segments]
S6[6. Profiling Segments]
S7[7. Describing Segments]
S8[8. Selecting the Target Segments]
S9[9. Customising the Marketing Mix]

S--7.4 - 7.6-->S5
A-->S4
K--7.1 - 7.3-->S5
Y-->S6
S-->S7
M-->S8
A-->S9
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Files

  • Summarizing the assigned steps summary.md
  • Python code practice of entire case study McDonalds-Case-Study.ipynb

Schedule

Date What to do
Aug 15 - Aug 19 Summarizing the steps
Aug 19 Upload Summary in GitHub
Aug 20 - Aug 23 McDonalds Case Study
Aug23 Upload McDonalds Case Study in GitHub and Meeting
Aug 23 - Aug 25 I will make submission report from our summaries and codes
Aug 25 Report submission date

Team members info

  • Adhiban Siddarth
    • 7708026443
    • [email protected] | LinkedIn | GitHub
    • Skills:
      • Statistics | Probability | Calculus | Linear Algebra | Convex Optimization | High Dimensional Geometry | Mathematical Series | Numpy | Pandas | Matplotlib | Scikit Learn | Tensorflow | NLTK | Anaconda | Jupyter Notebook | Pycharm | Google Collab Python | Data Collection (Googling) | Exploratory Data Analysis (EDA) | Data Pre-processing | Feature Transformation | Feature Selection | Model Building from Scratch | Model Tuning | Hyper-parameter tuning
  • Karakavalasa venkata pranay
    • 8374035709
    • [email protected] | LinkedIn | GitHub
    • Skills:
      • Statistics | Calculus | Linear Algebra | Mathematical Series | Numpy | Pandas | Matplotlib | Scikit Learn | Jupyter Notebook | Google Collab | Python | Exploratory Data Analysis (EDA) | Data Pre-processing
  • Malay Vyas
    • 7778029983
    • [email protected] | LinkedIn | GitHub | YouTube
    • Skills:
      • Calculus | Linear Algebra | Mathematical Series | Numpy;Pandas | Matplotlib | Scikit Learn | Tensorflow | Anaconda | Jupyter Notebook | Pycharm | Google Collab | Python | Data Collection (Googling) | Exploratory Data Analysis (EDA) | Data Pre-processing | Feature Transformation | Feature Selection | Model Building from Scratch
  • Shreyash Banduji Chacharkar
    • 7385228663
    • [email protected] | LinkedIn | GitHub
    • Skills:
      • Statistics | Probability | Calculus | Linear Algebra | Mathematical Series | Numpy | Pandas | Matplotlib | Scikit Learn | NLTK | Anaconda | Jupyter Notebook | Spyder | Pycharm | Google Collab | Python | Data Collection (Googling) | Exploratory Data Analysis (EDA) | Data Pre-processing | Feature Transformation | Feature Selection | Model Building from Scratch | Model Tuning | Hyper-parameter tuning
  • Yash Mayur
    • 9503546080
    • [email protected] | LinkedIn | YouTube | GitHub
    • Skills:
      • Statistics | Probability | Calculus | Linear Algebra | Convex Optimization | High Dimensional Geometry | Mathematical Series | Numpy | Pandas | Matplotlib | Scikit Learn | Tensorflow | Pytorch | NLTK | Anaconda | Jupyter Notebook | Pycharm | Google Collab | Python | Data Collection (Googling) | Exploratory Data Analysis (EDA) | Data Pre-processing | Feature Transformation | Feature Selection | Model Building from Scratch | Model Tuning | Hyper-parameter tuning

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